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After a successful fire bond measure in 2018, three adjoining West Sonoma County fire districts put up their own ballot measures in a 2019 special election. After discussion, they decided to reenforce their messaging to voters by using a similar logo on their signs. They also agreed to save money by doing similar outreach pieces, customized with their messaging, color and district specific photographs. This is an example of a mail piece for Gold Ridge Fire advertising a community forum. Other outreach included social media banners and posts, hand cards, t-shirts and banners. All three measures passed. 5.5"x8.5" finished size Copyright 2019 |
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